Music Marketing

The climate crisis is one of the greatest challenges of our time | Musicians’ Union

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Video by WeAreTheMU via YouTube
The climate crisis is one of the greatest challenges of our time | Musicians' Union

🌍 The climate crisis is one of the greatest challenges of our time. It affects every part of society, including the music industry
So what can we do as musicians to build a more just and sustainable future?

Head to our linktree for all our climate action resources for musicians – including sustainable working, eco friendly touring, pension divestment and more

#WorldEnvironmentDay

Video description: found footage video starting with clips of Queen, Dolly Parton, Miles Davis and Public Enemy performing to large crowds. After 10 seconds, the clips switch to focus on the human impacts of climate crisis: people escaping a flooding arena, an aerial shot of flooded homes and gardens, an aerial shot of destroyed apartments and public spaces. Then the focus moves to the role of musicians with clips of festivals followed by photos and text that say “ethical festivals,” “responsible merchandise,” “sustainable touring” and “accessible events.” The video ends with text on black slides that says “The climate emergency affects us all. Be part of the solution: theMU.org/climate-emergency” followed by the Musicians’ Union logo.

#ClimateAction #ClimateChange #ClimateCrisis #ClimateEmergency #WorldOceansDay #ActOnClimate

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We’ve Made Running Ads for Your Music Easier! #musicindustry #indieartist

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Video by Symphonic via YouTube
We've Made Running Ads for Your Music Easier! #musicindustry #indieartist

We’ve Made Running Ads for Your Music Easier! 🥳Ad Box is our new self-serve advertising tool inside SymphonicMS, integrated to help you launch professional campaigns in minutes. 😎Learn more: https://bit.ly/4fYXsQa

#independentartists #musicmarketing #musicpromotion #musicindustrytips #musicbusiness #musicdistribution

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[11/15] Music Publishing Masterclass

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Video by Alexiomar Rodríguez via YouTube
[11/15] Music Publishing Masterclass

⚖️ Descarga tu hoja de ruta legal gratis → https://xiola.co/plan
✉️ Escríbeme en Instagram → https://www.instagram.com/alexiomarrodriguez/

Si eres nuevo en mi canal, mi nombre es Alexiomar Rodríguez, soy abogado y socio fundador de Xiola. Somos una firma legal boutique para la industria de la música y el entretenimiento. Trabajamos con artistas, empresarios e inversionistas. Les ayudamos a negociar y cerrar contratos de seis y siete cifras. En 2025, conseguimos $5M para nuestros clientes sin sacrificar derechos, control, ni libertad.

Cómo llegué aquí…

0–21: Músico, productor, guitarrista y cantautor (+10,000 oyentes mensuales en Spotify).
22: Graduado con Altos Honores en Economía (UPRM).
24: Trabajé con jueces (federal y estatal) y firmas de litigio corporativo.
25: Graduado con Altos Honores en Derecho (UPR).
26: Renuncié a una de las top 3 firmas de Puerto Rico para lanzar Xiola.
27: Facturé mis primeros $100,000.
28: Fundé Seed Academy, escuela de music business en español.
29: Escribí un best seller en Amazon (De Artista a Empresario Musical) y superé $400K en revenue.
30: Me mudé a EE.UU., levanté $250,000 con Techstars + Warner + VC, y lancé Flou, software de contratos musicales ($50,000 en ventas).
31: Comencé a dar charlas internacionales.
32: Seguí el consejo de mi mentor, Alex Hormozi. Cerré Seed Academy y Flou. Me enfoqué en Xiola y facturamos más de $500,000. 

Hoy: Nuestra firma ha cerrado sobre $5M en adelantos e inversión en la industria de la música y el entretenimiento. Somos 100% bilingües (español e inglés). Trabajamos con artistas, empresarios e inversionistas americanos e hispanos. Cobramos de tres maneras: tarifa fija, comisión, y suscripción. Así es como hacemos nuestro dinero. No vendemos cursos. 

La industria musical es dura. Pero si naciste para esto, lo sabes:

La vida sin música sería un error.

No te quites,

Alexiomar

RELEVO: Este contenido es solo para fines educativos. No constituye asesoría legal. Consumir este material no crea relación abogado-cliente. Para orientación específica, consulta a tu abogado de confianza.

© 2025 Alexiomar Rodríguez. Todos los derechos reservados.

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Music Marketing Shift: Sell Experience, Not Songs

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Music Marketing Shift: Sell Experience, Not Songs

Selling Music is Dead: The Attention Economy Demands a New Approach Recent industry videos reveal a seismic shift in how independent musicians must approach their careers. The old model of treating streaming services like digital storefronts is failing, as platforms like Spotify are designed as discovery engines, not retail outlets. The key insight from the … Read more

Charlie Rocket’s Secret to Building a Movement

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Video by K-Felon Beats via YouTube
Charlie Rocket’s Secret to Building a Movement

Artists, stop dropping music then disappearing.

If you want real momentum, you need a release system, consistent content, and a fan hub that keeps people connected after they discover you.

This reel breaks down why those long gaps are killing your growth.

Watch this before your next release.

#MusicMarketing #IndependentArtist #MusicPromotion #ReleaseStrategy #ArtistTips

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